VIU by HUB is an insurance market place that makes it easier than ever to shop for, compare and manage all of your insurance policies. All in one place, for free.

The Challenge
With the insurance landscape continually evolving to a more open marketplace, HUB needed a new kind of digital insurance platform, dedicated to meeting customers unique personal insurance needs.
Capture customer insights and purchasing needs.
The competitive landscape was gaining momentum as insurance platforms rolled out open marketplaces.

The Outcome
We designed an app where users can customize, compare, and shop auto, home, renters and condo insurance quotes, plus all kinds of other policies like umbrella, second home, boat, bike, RV and more on your mobile device.
A one-stop shop for personal insurance where users can quickly view and understand what they’re covered for across policies and where they might need more protection.
Created an experience that allows users to sync policies across multiple insurance carriers, even if they weren’t purchased through VIU by HUB. So they can review all various coverage details, no matter where the policy’s are from.
As Creative Director I co-led the team along with an Experience Director that created the app.

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